This current crisis is the catalyst that will trigger a completely different era of thinking.
Join the conversation #thefashionswitchlive
The traditional consumer has disappeared and so will traditional retailers
Brands are no longer able to communicate or drive sales as before
Only businesses that have original ideas and systems will succeed
The key to credibility, visibility and growth in today’s digital market is the alignment of an authentic brand message with exceptional product
Read the Amazon Bestseller on how the fashion business is switching from one that has dictated for decades to one humbly trying to understand what the customer wants. Switching from transmit to receive.